After 17 years as a tech CEO fighting the naysayers to lead a revolution in LED lighting, Chuck Swoboda, author of The Innovator’s Spirit, has a lot to say about what innovation means. It’s not just a matter of creating something new. That new thing also has to provide value that a customer will recognize and reward. In this Hack the Process interview, Chuck explains how he learned to leverage failure without making it an objective, what changed for him as his company grew from 30 employees to several thousand, and why the best opportunities often come from being told something is impossible.
Where to find Chuck online
Website: https://www.chuckswoboda.com/
Cape Point Advisors: https://www.chuckswoboda.com/consulting
LinkedIn: https://www.linkedin.com/in/chuck-swoboda
Twitter: https://twitter.com/thechuckswoboda
The Innovator’s Spirit: https://www.chuckswoboda.com/the-innovators-spirit
Resources Chuck mentioned
Cree: https://www.cree.com/
Marquette University: https://www.marquette.edu/
Thomas Edison: https://www.thomasedison.com/
Six Sigma: https://en.wikipedia.org/wiki/Six_Sigma
HP: https://www8.hp.com/us/en/home.html
Kodak: https://www.kodak.com/corp/default.htm
Clayton Christensen: http://claytonchristensen.com/
Reid Hoffman: https://www.reidhoffman.org/
Carol Dweck: https://dweck.socialpsychology.org/
Mindset: https://www.amazon.com/exec/obidos/ASIN/1400062756/sociapsychn0f-20
Steve Jobs: https://allaboutstevejobs.com/
The Design Sprint: https://www.thesprintbook.com/how
Google Ventures: https://www.gv.com/
Darren Dahl: https://www.darrendahl.com/
Apple: https://www.apple.com/
Cirque du Soleil: https://www.cirquedusoleil.com/
George Washington: https://en.wikipedia.org/wiki/George_Washington
Pixar: https://www.pixar.com/
Intel: https://www.intel.com/
Shopify: https://www.shopify.com/
Bill Hewlett: https://en.wikipedia.org/wiki/Bill_Hewlett
Dave Packard: https://en.wikipedia.org/wiki/David_Packard
The Goal by Eliyahu M. Goldratt: https://www.barnesandnoble.com/w/goal-eliyahu-m-goldratt/1103443759
