Freelancing and Business Consulting Success with Brennan Dunn on Hack the Process Podcast, Episode 26

Brennan Dunn is on a mission to get freelancers to start thinking of themselves as business consultants. His company, Double Your Freelancing, grew out of his own experiences moving from independent developer to running his own agency, launching and selling a software-as-a-service product, and eventually publishing books and classes and running conferences designed to help other people selling their services learn the tricks he discovered along the way. In this episode Brennan will explain how he benefitted from joining a $2,000 a month mastermind group, why he prices his conferences to break even rather than doing them for profit, and why he would never again start a business by launching a software-as-a-service product.

Where to find Brennan online

Double Your Freelancing:


Resources Brennan mentioned


Amy Hoy:

30×500: https://30×

Xander Castro:

Patrick McKenzie:




Published by M. David Green

The host of Hack the Process, M. David Green is a writer and agile coach.

11 thoughts on “Freelancing and Business Consulting Success with Brennan Dunn on Hack the Process Podcast, Episode 26

  1. What I noticed (and I found so amazing) is Brennan’s dedication to the detailed process of committing to understanding his audience, understanding what type of offering would best fit for them, and how to create and package products/events based on what would best serve them. His experience with selling his software business was great as well 🙂

  2. This was a great interview with Brennan! His commitment is so seen through this conversation and I loved listening to his process and how key it is to not only know yourself but your audience!

    Great show!

  3. Brennan has unique on view on freelancing and conferences. As an introvert myself, my energy runs out very fast in a crowded event. Organizing event with small number of people is more introvert-friendly and more personal as well. Thanks for bringing such guest.

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