What is it about the business world that seems to resist love? That’s what Steve Farber found himself asking as he took his career from a youthful passion for music to trading commodity futures, and eventually to running his own leadership development company. Whether you’re an entrepreneur or an employee, the best business opportunities may… Continue reading Steve Farber Brings the Love Back to Leadership on Hack the Process Podcast
Tag: consultant
Will Leach Helps You Understand Your Customer’s Mindstate on Hack the Process Podcast
Are you sometimes surprised by how your customers respond to your marketing efforts? Will Leach’s new book, Marketing to Mindstates, may provide insight into how behavioral design can help you craft a message that speaks to the mindstate of your target audience. In this episode of Hack the Process, Will tells us how he applied… Continue reading Will Leach Helps You Understand Your Customer’s Mindstate on Hack the Process Podcast