Now that the world is catching on to the advantages of the gig economy, Cerius Executives CEO Pam Wasley is helping companies satisfy their need for interim executives and advisors at the most senior levels, and bringing the staffing industry up to date along the way. In this episode of Hack the Process, Pam will tell us why seasoned veterans across all industries are opting for short-term engagements, how insightful process documentation can save a company hundreds of thousands of dollars a year, and what she has learned from sharing her experience and mentoring entrepreneurs.
Frank Strona is a public health advisor for the Centers for Disease Control and Prevention who served on the Presidential Commission for the Study of Bioethical Issues in 2016. He also runs a private consultancy called MentorSF, where he teaches clients of all generations how to use social media to share their personal stories and advance their career goals. In this episode, Frank will tell us how he capitalized on his experience as sexual health educator and activist when he went back to school later in life, how mentoring continues to play a role in his career, and what nonprofit work has taught him about bringing your own privilege to the table when trying to help someone else with a different background.
Curtis McHale took his training as a counselor and applied it to his work in web development, writing books and articles and hosting a podcast to help small businesses define their processes. He also coaches freelancers about how to optimize their work around the life they want to lead. Along the way he’s learned how to delegate the tasks he doesn’t enjoy, while holding onto the ones he finds energizing. In this episode, Curtis will explain how he trains his clients not to send him emails, he’ll share the process he follows to separate his work time from his personal time, and he’ll tell us how he turned his passion for Lego into a branding tool for his business.
Brennan Dunn is on a mission to get freelancers to start thinking of themselves as business consultants. His company, Double Your Freelancing, grew out of his own experiences moving from independent developer to running his own agency, launching and selling a software-as-a-service product, and eventually publishing books and classes and running conferences designed to help other people selling their services learn the tricks he discovered along the way. In this episode Brennan will explain how he benefitted from joining a $2,000 a month mastermind group, why he prices his conferences to break even rather than doing them for profit, and why he would never again start a business by launching a software-as-a-service product.
Freelancing can be tough, but after nine years consulting as a mobile developer, Ryan Waggoner has learned some ways to make it more approachable from the start, and more profitable as your business grows. Ryan still consults with clients directly on mobile projects while also running LetsMakeApps.io, a curated daily lead service that helps other freelancers find new opportunities in design and development for web and mobile. In this interview he shares with us the patterns he’s built into his daily routine to make sure his top priorities are always addressed first, where to put the focus when planning a new project, and why he thinks charging by the hour is a disservice to both the client and the freelancer.